What We Do
At LizDev, we are a specialized digital advertising company providing end-to-end advertising services for businesses seeking measurable growth through paid digital media.
Our core services include digital advertising campaign execution, paid media management, and performance optimization across major online platforms. We plan, launch, manage, and optimize advertising campaigns designed to increase brand visibility, drive targeted traffic, and generate customer acquisition opportunities for our clients. We support our advertising services with performance tracking and campaign analytics to measure effectiveness and improve results. These insights are used exclusively to optimize active advertising campaigns and ensure efficient media spend.
LizDev operates with a collaborative, hands-on approach. We work closely with clients to understand their goals and target audiences, then execute advertising strategies aligned with their objectives. Our team functions as an extension of our clients’ businesses, focusing on campaign delivery, optimization, and advertising performance.
We are committed to transparency, integrity, and results-driven advertising services that help businesses grow in the digital landscape.
At LizDev, we pride ourselves on our collaborative approach. We work closely with our clients, taking the time to understand their unique goals, challenges and target audience. Our dedicated team becomes an extension of your business, aligning our efforts with your vision and objectives.
We believe in transparency, integrity, and delivering exceptional results. With our passion for digital marketing, cutting-edge strategies, and a focus on continuous improvement, we are committed to helping your business thrive in the digital era. Contact us today to embark on a journey of growth, visibility, and success.
Meet Our Team
Elizabeth Stone, CEO
Liz Stone is the visionary leader driving LizDev Inc.’s success and growth. With a wealth of industry knowledge and a passion for innovation, Liz Stone sets the strategic direction of our company and inspires our dedicated team to reach new heights. With a proven track record of leadership and business insight, Liz brings a unique blend of expertise and experience to the table. She has a deep understanding of the market landscape and stays ahead of emerging trends to keep LizDev Inc. at the forefront of the industry. Liz is committed to delivering exceptional results and exceeding client expectations. With their inspiring leadership, Liz empowers our team to deliver the highest quality of service and drive tangible business outcomes. She fosters a culture of collaboration, encouraging team members to think outside the box and unleash their full potential. Outside of work, you’ll find Liz spending time with her son and daughter on the beach or catching up with friends over brunch.
Deborah Ketsdever, Controller
As the Controller of LizDev, Deborah Ketsdever plays a crucial role in overseeing and managing our financial operations. Deborah Ketsdever brings a strong analytical mindset and attention to detail to her role. She is responsible for maintaining accurate financial records, managing budgets, and implementing effective financial controls. Their keen eye for numbers and financial analysis allows them to provide valuable insights to support informed decision-making across the organization. In addition to their financial acumen, Deborah Ketsdever is a dedicated team player who works collaboratively with various departments to streamline financial processes, optimize resource allocation, and drive financial efficiency. Deborah enjoys a nice cup of coffee, hanging out with her grandkids and relaxing with her dogs.
Madi Rubalcaba, Marketing Coordinator
Meet Madi, our Marketing Coordinator, and Texan native, who now proudly calls coastal Orange County her home. As a newcomer to marketing, she's enthusiastic and ready to contribute to the team by being dedicated to growth and bringing fresh perspectives to every project. Madi's sense of responsibility is unmatched and she is always staying ahead of cutting-edge trends across various industries. A lover of music festivals, she thrives in dynamic environments and brings a rhythm of innovation to her work.
Beth Ranken, Executive Assistant to the CEO
Meet Beth Ranken, Executive Assistant to the CEO at LizDev Inc. With professional experience dating back to 2016, Beth provides high-level executive and operational support to the CEO, playing a critical role in enabling leadership effectiveness and organizational efficiency within a fast-paced digital marketing environment. Her responsibilities span executive coordination, cross-functional communication, and operational support that ensures strategic priorities are executed seamlessly. Beth is known for her discretion, clear communication, and strong problem-solving capabilities. She serves as a trusted partner to executive leadership, supporting decision-making, optimizing workflows, and helping maintain alignment across teams and initiatives. Outside of work, Beth enjoys spending time with her two daughters and values creative, family-centered activities. When she’s not optimizing workflows, she’s optimizing movie nights and craft projects.
